Only way to discover limits of the possible is to go beyond into the impossible


The foundation of courage and true progress is stubborn positivity


Striving for sustainable success is at the core of our drive

About Us

Kazana Group is a holding company owned by Addis Alemayehou, a public figure, a serial entrepreneur and an active investor based in Ethiopia. The group currently holds a portfolio of over 13 companies operating in a diverse array of industries and sectors, notably in marketing, communications, advertisement, fintech, telecom, manufacturing, logistics, technologies, investment management & advisory, and many more.

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The desire to create something is one of the deepest yearnings of the human soul. Let’s create!


Teamwork begins by building trust. Alone we can do so little; together as a team we can do so much.


Wherever you see a successful business, it means that someone once made a courageous decision.

Addis Alemayehou

Chairman, Kazana Group

Addis Alemayehou has become a household name in Africa’s business and entrepreneurship landscape with Ethiopia as the genesis of his long and successful business career. The founder and CEO of 251 Communications, Addis began from a humble three-people marketing agency 10 years ago to remarkably grow the company as one of the leading PR and communications firms in Ethiopia with a clear goal of providing world-class communications and marketing services for various private as well as public clients.

Africa, unlocked

Bridging the gap between innovative ideas and financial support through strategic partnerships.


Here are the companies under Kazana

Latest News

አቶ አዲስ አለማየሁ አዋጪ የንግድ ሥራ ሐሳብ ካላቸው ሥራ ፈጣሪዎችና ጀማሪ ኩባንያዎቻቸው ጋር ይሰራሉ። መኖሪያ ቤትና የግል መኪናውን ሸጦ የካልሲ ማምረቻ ፋብሪካ ለማቋቋም የወጠነው ኑርልኝ ዘላለም የገንዘብ ችግር ሲገጥመው የታደጉት አቶ አዲስ ናቸው።ባለፈው እሁድ ሥራ የጀመረው ፋብሪካ በቀን ከ190 ሺሕ በላይ የተለያዩ አይነት ካልሲዎችን ያመርታል


How We Made It In Africa, published a story about Addis Alemayehou. Partner, managing partner, board member, senior advisor … the list of positions Addis holds concurrently is impressive. Many of these roles are at his own companies, which include one of Ethiopia’s biggest advertising agencies, a popular television channel and a telecommunications start-up in South Africa. Yet Addis comes across as pretty calm and collected. He admits that on the inside, though, the pressure often gets to him. Excerpts.


Most successful Africans entrepreneur always have a background story to tell of when they were of little age and how they started as an entrepreneur at a very young age. Addis Alemayehou, the CEO of 212 communications, a top PR and communications firm based in Ethiopia and with several media and production stations. Addis Alemayehou is very dogged with a strong drive for success in his business venture started making money at a very young age from veggies at the back of his family house.


Q&A: Why Ethiopia ‘just cannot be ignored anymore’

How we made it in Africa

May 02 2019

Ethiopia is one of Africa’s fastest growing economies with GDP growth of 10.3% in 2014. Coupled with a population of over 90 million, this is prompting many consumer-focused companies to look at Ethiopia with fresh eyes. How we made it in Africa spoke to Addis Alemayehou, managing partner of Ethiopian advertising agency 251 Communications, about the opportunities in the market.


A lot has changed for the good in Ethiopia. Although the famine of the eighties is long ago, many still have an unbalanced image of Ethiopia.” Meet Addis Alemayehou, an entrepreneur in Ethiopia, who firmly believes in the economic potential of his country. Ethiopia will be hosting the World Economic Forum Africa in May and Addis’ will be co-organizing an ‘Invest in Ethiopia’ forum for the participants coming to the event.


Prompting many consumer-focused companies to look at Ethiopia with fresh eyes. How we made it in Africa spoke to Addis Alemayehou, managing partner of Ethiopian advertising agency 251 Communications, about the opportunities in the market.


The young Ethiopians growing up in today's environment have many options to choose from. In a population that is in the upwards of 90-million, there are now over 12 TV stations that are exclusively geared toward the local population. By far, Kana TV is making the most impact and impression on Ethiopians and the future of Ethiopian television (for good or bad).


Addis Alemayehou is the founder of 251 Communications, Ethiopia’s leading communications and branding company. He’s also the co-founder of Kana TV, Ethiopia’s first TV station to dub international content into Amharic.


Ethiopia’s parliament passed a bill on Wednesday to open up the country’s financial sector to an estimated five million of its citizens who have taken other nationalities, including allowing them to buy shares in local banks and start lending businesses.

Addis Ababa | Ethiopia

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