Although the Ethiopian telecommunications sector has had a lot of improvements in the past two years, it has been apparent that the services provided have not yet been sufficient or reliable compared to the demand in the country.
The first problem faced is the lack of timely and necessary information and network
It’s no news that startups have to go through a lot before succeeding in becoming a benchmark company in their own sector. From convincing family and friends from assuming they are not insane or reckless, to being responsible for almost every stakeholder in their new business, to surviving the tax burden from the revenue authority (Gebiyoch, or Ministry of Revenues), there is a lot riding on the various ventures of entrepreneurs.
Once you have started your business, and before you go looking for investment, the first thing you should know is how to provide your services and/or products better. Ask yourself these questions: would you, yourself, use the same service or product?; and would you recommend it to your family and friends? If you answered yes, then you are good to go. But if you’re unsure, take a step back, try to figure out why you were unsure to answer, and then try to resolve those problems.
አቶ አዲስ አለማየሁ አዋጪ የንግድ ሥራ ሐሳብ ካላቸው ሥራ ፈጣሪዎችና ጀማሪ ኩባንያዎቻቸው ጋር ይሰራሉ። መኖሪያ ቤትና የግል መኪናውን ሸጦ የካልሲ ማምረቻ ፋብሪካ ለማቋቋም የወጠነው ኑርልኝ ዘላለም የገንዘብ ችግር ሲገጥመው የታደጉት አቶ አዲስ ናቸው።ባለፈው እሁድ ሥራ የጀመረው ፋብሪካ በቀን ከ190 ሺሕ በላይ የተለያዩ አይነት ካልሲዎችን ያመርታል
As part of Ethiopia’s plan to liberalise its economy and boost investment, it is set to open up sectors that were once reserved for domestic investors. The new regulation is an extension of the country's new investment proclamation, which came into effect earlier this year that gives equal playing field to Ethiopian-born foreign nationals and foreign investors.
How We Made It In Africa, published a story about Addis Alemayehou. Partner, managing partner, board member, senior advisor … the list of positions Addis holds concurrently is impressive. Many of these roles are at his own companies, which include one of Ethiopia’s biggest advertising agencies, a popular television channel and a telecommunications start-up in South Africa. Yet Addis comes across as pretty calm and collected. He admits that on the inside, though, the pressure often gets to him. Excerpts.
Most successful Africans entrepreneur always have a background story to tell of when they were of little age and how they started as an entrepreneur at a very young age. Addis Alemayehou, the CEO of 212 communications, a top PR and communications firm based in Ethiopia and with several media and production stations. Addis Alemayehou is very dogged with a strong drive for success in his business venture started making money at a very young age from veggies at the back of his family house.
Ethiopia is one of Africa’s fastest growing economies with GDP growth of 10.3% in 2014. Coupled with a population of over 90 million, this is prompting many consumer-focused companies to look at Ethiopia with fresh eyes. How we made it in Africa spoke to Addis Alemayehou, managing partner of Ethiopian advertising agency 251 Communications, about the opportunities in the market.
A lot has changed for the good in Ethiopia. Although the famine of the eighties is long ago, many still have an unbalanced image of Ethiopia.” Meet Addis Alemayehou, an entrepreneur in Ethiopia, who firmly believes in the economic potential of his country. Ethiopia will be hosting the World Economic Forum Africa in May and Addis’ will be co-organizing an ‘Invest in Ethiopia’ forum for the participants coming to the event.
Prompting many consumer-focused companies to look at Ethiopia with fresh eyes. How we made it in Africa spoke to Addis Alemayehou, managing partner of Ethiopian advertising agency 251 Communications, about the opportunities in the market.
The young Ethiopians growing up in today's environment have many options to choose from. In a population that is in the upwards of 90-million, there are now over 12 TV stations that are exclusively geared toward the local population. By far, Kana TV is making the most impact and impression on Ethiopians and the future of Ethiopian television (for good or bad).
Addis Alemayehou is the founder of 251 Communications, Ethiopia’s leading communications and branding company. He’s also the co-founder of Kana TV, Ethiopia’s first TV station to dub international content into Amharic.
Ethiopia’s parliament passed a bill on Wednesday to open up the country’s financial sector to an estimated five million of its citizens who have taken other nationalities, including allowing them to buy shares in local banks and start lending businesses.
Meskel Flower, Addis Ababa | Ethiopia
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